POLLARD is a Brand development agency founded by fashion industry executive Erin Pollard specializing in Creative Development, Marketing Strategy, and Partnerships.

We identify the roadmap required to activate authentic, long-lasting customer relationships and relevancy.

Brand Architecture Development —
POLLARD will support the ideation or refinement of new and existing products, services, and content to ensure customers relate and engage with your brand organically and effectively

Branding, Creative Direction, and Design —
We work with brands to launch, re-launch, and develop meaningful campaigns through visual storytelling that connects to the hearts and minds of target audiences.

Experiential Activations —
We’ll engage your customers where they are today, on the streets, in your store, and at their front door through mobile pop-ups, retail activations, events, and in-home mailers that create impact.

Omni-Channel Marketing and Communications —
We create a roadmap of character-consistent, purposeful brand expressions that result in powerful connections between your brand and your valued partners.

Content Planning and Creation —
POLLARD will effectively plan, create, deliver, and govern brand content that is conscious and consistent

Paid Advertising —
Whether interested in selling advertising on your platform or investing in advertising for your products, we will identify growth opportunities and create a blueprint for effective print, digital, podcast, experiential, and social advertising.

Brand Partnership Strategy and Sales —
Partnerships are fundamental to improving business outcomes. Deepening ties between complementary businesses will foster longevity and growth. We understand how to uncover and activate meaningful B2B and B2C partnerships.

Strategic Partnerships —
POLLARD will help your brand cultivate a larger audience by teaming up with brands that provide mutual benefits, shared values, and similar customer profiles

Collaboration Strategy —
A new era of product collaborations has begun. We will help you define how to approach a profitable strategy for product capsules and collaborations that is both modern and ethical.