case study

Andrew Marc

PRADA  Sales, PR Events, Ecommerce, Editorial Integrations, Advertising
2019— IN PARTNERSHIP WITH goop

Andrew Marc launched in 1982 as a New York based leather goods company and has since become a leader in the ever-expanding G-III portfolio. The mission for partnership was brand awareness through the stylized elevation of product and a re-introduction of this classic outwear company. Through custom editorial, e-commerce integration, native advertising, events, and influencer marketing, we did just that.

 
 
Andrew Marc, Erin Pollard Marketing, Fashion Marketing, Content Creation
 
 
Andrew Marc, Erin Pollard Marketing, Fashion Marketing, Content Creation
 
 
 
Andrew Marc, Erin Pollard Marketing, Fashion Marketing, Content Creation
 
 
 
 
Andrew Marc, Erin Pollard Marketing, Fashion Marketing, Content Creation